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Patient Centricity – Improving Study Performance by Putting Patients First

Patient centricity ideas are everywhere today.  But, too often it is not seen by patients in a clinical trial. It seems like – the patient is at the center but the patients’ point of view is not. Patient Centricity – Sponsors vs. Patients Today, patients are asking for more input with sponsors throughout the drug development cycle.  And regulatory[…]

Concierge & Coaches: Mayday for Patient Engagement in Clinical Trials?

About five years ago, Amazon launched its contribution into the already crowded tablet market, the Kindle Fire.  While at its core it was like many other Android based tablets, Amazon built Kindle Fire’s user interface from the ground up.  It included some innovative features unseen in other similar products. One of the more innovative features was[…]

Do Patients Really Want to Use Your Patient Portal?

In June of 2016, Salesforce.com commissioned a survey conducted by Harris Poll of 2,025 adults aged 18 or older.  Of these adults, there were 1,736 who had both medical insurance and a primary care doctor. Respondents were sub-grouped, based on generational demographics: Baby Boomers (55+) Generation ‘X’ (35-54) Millennials (18-34) The survey included data on patients’ interest[…]

Patient Engagement Ideathon Winner: Changing the Message of Clinical Trials

The Center for Information & Study On Clinical Research Participation concluded its first Ideathon. The $10,000 prize went to C2: The Clinical Study Change Agent Collective. The team included members of FCB Health with input from a few notable Pharma companies as reported in this press release. Ideas for Patient Engagement in Clinical Trials The team[…]

Patient Engagement Solutions: Cleveland Clinic On Not Being Dumb With Smartphone Apps

What can you do to improve patient engagement solutions?  As part of its series of “Pop Health” forums, HIMMS last week invited Cleveland Clinic Chief Experience Officer Adrienne Boissy, MD, to speak.   She shared Cleveland Clinic’s insights on how to improve patient engagement.  Her key message:  more apps are not the answer. Dr. Boissy was[…]

The Cancer Moonshot Blue Ribbon Panel Sounds Off on Patient Engagement in Healthcare

President Obama’s Cancer Moonshot has released its first draft report, and patient engagement in healthcare is at the top of the agenda. Several working groups highlighted a number of needs.  In the report, they focus on patients and the mandate for fundamentally restructuring research.  This included both the pharmaceutical industry and academic institutions. It’s clear[…]

Patient Centricity – 5 Steps to A Positive Sum Game

A few months ago, I had an interview with a Clinical Leader in the Boston area. We discussed the state of patient centricity in healthcare. From that conversation, I came to an interesting conclusion. Patient centricity is everywhere, but too often not from the patients’ outlook. That is to say – the patient is at[…]